From the monthly archives: May 2013

To adopt models instead of creating

To have a high quality of life does not necessarily mean being a consumer skillfully manipulated by suppliers of products and services that surround us.

We need to create a mental climate that transforms the concern for material wealth in real welfare concern.

When we speak about a mindset we are talking about a combination of attitudes, assumptions and beliefs that anyone carries with and determine their choices.

Depending on the result of this combination I may want a life full of objects that feed my freedom to choose and devote my time for multitasking among the many options available to me.

In this case, I have freedom of choice, because I can buy, after choosing between the various options that are shown, and according to the time that I have available to do that!

But if that combination leads me to do more things, like for example, try to produce, in my garden, fruits with not usual colors or participate in the implementation of a service of assistance to the elderly, I’ll find constraints and only the creation of alternatives can satisfy my needs and wants.

So that our lives will be more effective and creative and of adaptation to the demands of today’s changes, our mindset has to be in the right place and that place is in front of the exploration, discovery, and creativity.

creative skills

We have to do more than just look at the problems that are shown in the media and with an active critical thinking we should find a sustained way of thinking and perceiving the world and the challenges that the world puts us, valuing them and looking for the constant improvement of the situations.

If we stay firm our willingness, as creative people that we are, to embrace new ideas and to walk towards new experiences going looking for interest with meaning, our mind-set will be innovative and creative.

“Creative people differ from one another in a variety of ways, but in one respect they are unanimous: They all love what they do. It is not the desire to achieve fame or make money that drives them: it is the opportunity to do the work that they enjoy doing. They love their work more than they love what it produces” – Mihaly Csikszentmihalyi

Although some of us are still a creative potential, possibly looking for the best seeds and imagining the ideal place for the sow, others have already a passion seeing flourish their ideas and being present at the creation of truly desirable fruits, but everyone started believing in small challenges as is to launch a seed.

It is the time to experience in organizations!

It is true! Little by little, in our daily life, we can build, through the experimentation of little new things, a passion for wanting to do better and with purpose.

Even so, the supply of products and services, to which we are subject is so overwhelming that many of the things with which we are faced, quickly cease to have meaning, even as experience.

“The kinds of visions that lead to business models worth exploring don’t start with value propositions or customer segments. They start with imagining an important pair of experiences.” – Peter Friedman

The good and the bad ideas, the good and the bad experiences may be useful to imagine a laughing future for many companies, but often the imagination is suddenly blocked by fears or by ignorance.

This lack of knowledge and this fear favor the adoption of business models “ready to eat”, and divert all the creativity and inspiration for the filling of these maps.

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Integrative thinking and attitudes

Learn how to develop collaboratively work in interdisciplinary teams is an activity that results from interaction between mental structures and the environment.

Often are notorious differences in attitude among people to build a model that satisfies the wishes and interests of those members of the teams that are working on a voluntary and collaborative basis.

To collaborate is not a simple consequence of an assertion. It is not enough to say that we want. We must have courage!

To collaborate requires a different attitude that is go beyond business case studies or exchanges of good practices. Business, in the face of the demands of the constant torrent of change, cannot be satisfied in transferring a solution from one company to another.

Collaborate and embrace the increasing complexity that companies face is a destiny that people who embrace the interdisciplinarity and who are not afraid to be wrong, want.

Interdisciplinary teams have the potential for greater creativity in organizations.

When imbued with critical thinking, interdisciplinary teams produce creative work, and its members can actively express their ideas without fear of interfering with the interpersonal relationships, even if it means having to be assertive with dissenting perspectives, but advocating change and improving things.

Conflicts should be seen as opportunities to leverage creative activities. In fact, our “negatives” feelings can provide a sign that something is not right and thus provide persistent demand of creative responses to the discontent that has occurred.

Understand the different views and the reasons of discontent or dissatisfaction of people, whether they are members of the team or users, is key to find the solution that fits surgically in the defined problems.

Now, imagine that you can show in your work, empathy, integrative thinking, optimism, willingness to experiment and collaboration.


Be in tune with the inner world of someone else leads to a deeper understanding and to a great development of interpersonal skills that allow us to reproduce some emotions detected in the other and have an instant sensation of shared experience.

To collaborate with others often means having to face opposing models, but does not mean having to give up our model for the benefit of another or vice versa. On the contrary means choosing the most relevant points, check which types of relationships exist between them, build a new model and decide how to solve the problem.

To think in a integrative way, is to face constructively the tension of opposing models, and instead of choose one over the other, we must generate a creative solution, which contains elements of individual models, but is superior to each of them.

Integrative thinking is a “competence” critical to an interdisciplinary work. Know the people, empathize and observe behaviors and attitudes, is part of a collaborative process and open-minded that cannot exist without a good portion of courage.

That is why that, at the base of the creation of a culture of collaboration, is also the creation of a culture courage and that is not only making people fearless to speak in public, but rather, to create the conditions in which the brave people can co realize their projects.

These are conditions of integrity, trust and tolerance for taking risks. Integrity is the root of trust, which is the fuel for collaboration.

Here are some questions:

To what extent the different personal experiences are conditions of knowledge sharing?

Courage and optimism are not innate skills but to what extent it contributes to an open mind and collaboration?

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Individual growth

Consumption is an important aspect in innovation but it is no longer the most important aspect.

In our days, we still see residues from industrial age with regard to consumption but everything indicates that the necessary transformation towards the purpose and the meaning is already happening.

We need to rethink what we mean by quality of life and innovate the styles that may exist within each context economically changed. The concept of value needs to be reviewed by adding meaning and relevance to the well-being and prosperity of the people.

For example, we cannot want the economy to evolve through job creation in personal safety because the robberies and assaults in the cities increased. We need economy to evolve, creating systems that facilitate the enrichment of territorial contexts in a sustainable way.

We all have an innovative, enterprising or artistic interior, but we lack almost always to believe that we are able to release this potential.

We have to rethink and innovate some of our basic social activities, such as health (longevity and care), education (distance and diversity), transport (mobility and globalization) and even our lifestyle, that is, we need an approach based on people and society and people-oriented.

Each context represents a new challenge and has within itself a potential of transformation of traditional economic value (markets) at personal, social or global level.

At a personal level, given the drive towards personal growth and transformation, economic value will increasingly be defined not in terms of consumption, but in terms of the delivery of transformation itself. Personal economic value will be less about the act of consuming and more about the act of transformation, as people search individually and collectively for things that help them to grow, experience and transform…

At a social level, the ability of ambient technologies to deliver more contextualized and distributed systems, based on and around users and dealing with issues like health, illness and care, will generate economic value.”

The release of our creative potential in an environment of diversity seems to be now easier when we face the meeting of cultures, beliefs and behaviors that emerge in the communities that develop throughout the world.

There is no longer only one truth that we can export to the unknown world and the number of clashes which the different persons, groups or communities are emerging, leverage critical thinking and make striking the old ideas giving rise to new ideas that focus on people, new solutions to relevant problems.

Today, there are many kinds of people, with different kinds of lives with varied forms.

The hidden needs of people begin to become more visible and non articulated needs begin to define shapes. This means that people create space to reflect and resize their world and are not only in relation with the immediate gratification that the consumer goods promise.

It means that the greater freedom to choose, is not just the great offer of products and services, and will also go towards greater awareness as the result of greater complexity and greater responsibility.

Also, organizations, or who drive them, have now more fields to reflect about competitiveness and sustainability.

The recognition of diversity and its framework in the concerns of their business activities leverage new possibilities and opportunities.

So, there is room for differentiation and to walk the path of well-being.

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